Business

#10: Going Viral on YouTube and Exposing Fake Business Gurus with James Jani

Josh Gonsalves
7.27.2020
1 HR 36 MIN
Subscribe to Mind Meld on your favorite podcast app!
Business
July 27, 2020
1 HR 36 MIN

#10: Going Viral on YouTube and Exposing Fake Business Gurus with James Jani

James talks about his sudden rise to YouTube fame and the virality of his videos, all while being quarantined in his home during COVID-19. He tells the story of how he quit acting, gave up his first company and went all-in on creating high quality YouTube content. We also talk about James' creative process for coming up with a video and how get gathers the research and writes the scripts for his videos. We also go deep into the world of "fake business gurus" and the rise in New Age Entrepreneurship that people are being sold on.

Episode Description

James Jani creates documentary-style YouTube videos on topics surrounding entrepreneurship, money, and business. Within 4 short months of launching his YouTube channel, he went from a few hundred subscribers, to now over 317K subscribers (at the time of this podcast).

Some of his videos got picked up by the YouTube algorithm and within a few weeks, his videos have already gained over 7.5 Million views within four months of launching his YouTube channel.

Some of the videos he posted recently include: "The Untold Truth About Money: How to Build Wealth From Nothing", "The Toxic World of Self Help: Hustle Culture, Toxic Positivity, Addiction, and Fake Gurus" and "The Rise of Fake Gurus: The Dark Truth Behind Making MILLIONS from Online Courses".

James talks about his sudden rise to YouTube fame and the virality of his videos, all while being quarantined in his home during COVID-19. He tells the story of how he quit acting, gave up his first company and went all-in on creating high quality YouTube content. We also talk about James' creative process for coming up with a video and how get gathers the research and writes the scripts for his videos. We also go deep into the world of "fake business gurus" and the rise in New Age Entrepreneurship that people are being sold on.

Follow & Support James Jani:

YouTube: https://www.youtube.com/c/JamesJani

Patreon: https://www.patreon.com/jamesvj

Instagram: https://www.instagram.com/james.v.j/

Twitter: https://twitter.com/jamesvjani

Show Notes & Links

**********

If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? https://apple.co/2Y86xww

It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests.

Subscribe to Mind Meld on your favourite podcast app: https://bit.ly/mindmeld-pod

Stalk Josh on the Internet:

Twitter: twitter.com/joshgonsalves_

Instagram: instagram.com/joshgonsalves_

Facebook: facebook.com/gonsalvesmedia

LinkedIn: linkedin.com/in/joshgonsalves94

YouTube: youtube.com/joshgonsalves

Thanks for coming this far! if you're reading this, it is no accident. The universe brought you to this corner of the internet for a reason, and you're on the right track. I already know that you're an amazing person and I can't wait to connect with you!

— Josh

Episode Transcript

Josh Gonsalves
Mind Meld Podcast Host

Hi, I'm Josh Gonsalves, the host and producer of Mind Meld. I'm also a Canadian Academy Award-nominated director and Co-founder of Contraverse, an immersive media company. I'm a multi-media experience designer living and working in Toronto, operating at the intersection of design and exponential technologies to develop solutions that change the world for the better.

Latest Episodes

© Josh Gonsalves 2020. All rights reserved.
Build with ❤️ in Webflow